Softletter's SaaS research shows increasing numbers of companies moving into new markets across the globe.

Since 2007, Softletter Conferences have been held in Atlanta, Boston, Chicago, Dallas, San Francisco, Santa Clara and Washington, DC. New markets, opportunities, and obstacles are opening up as the software industry shifts towards the Cloud and a computing environment that provides 24/7/52 availability, communities of customers, and customer service and support issues that transcend anything ever seen by firms in the on premise, client/server markets! 

SaaS University Austin agendas cover:

• Critical data on the growth of SaaS, pricing, growth by market segments, and sector penetration information
• Successful SaaS business and pricing models
• Selling SaaS in tough economic times (and the good news is you can)
• Case studies on successful and unsuccessful SaaS design implementations
• Cloud computing and its impact on your infrastructure choices
• Selling professional services in SaaS
• Security and facility management for SaaS companies
• The role of channels in a SaaS sales world
• Compensating your sales force in a SaaS milieu
• Implementing devops methodologies in your SaaS business operations
• Transitioning from a licensed to a SaaS business model
• Understanding when and whether to build your Cloud infrastructure or rent it
• Accelerating your Cloud applications revenue stream
• How to negotiate and close SaaS enterprise agreements...

REGISTER