While several companies and small businesses use company pages on Facebook, many of them overlook the ability of a LinkedIn company page. Developing a professional appeal to consumers provides a "trust-like" factor. This is something several businesses miss in the online world.

LinkedIn has been around for years and was considered the first "real" professional social network. While there were a few who came before them, LinkedIn presented a style and appeal we could find in the offline world. Today it is one of the...Read more at http://www.soldlab.com/news/2011/7/19/build-and-attract-consumers-with-a-linkedin-page-to.html