Social Candy, Inc., Facebook marketing tool provider, today launched a Couponing offering on its Sweet Shoppe Social Engagement Platform.  Social Candy offers white-labeled and customizable marketing campaigns on Facebook. The Couponing offering addresses a strong customer requirement to monetize Facebook campaigns, driving customers to retail locations and tracking the performance of specific promotions.

Here are some of the features:

• Fan-Gated Promotion: Only people who LIKE your Fan Page can access coupon offers.
• Ease of Use: Manage and deploy a coupon offer in 15 minutes or less.
• Inventory Controls: Define how many coupons will be offered by using a countdown ticker.
• Dynamic coupon controls: Set the expiration date, upload your branding, define terms and conditions as well as the start and end date of your promotion.
• Social Sharing: Allows participants to share your offer on their News Feed or invite friends to participate.
• Lead Generation: Require configurable contact information to grow your email newsletter lists, generate hot leads and convert them to customers.
• Custom Coupon Configuration: Easily create and select from a number of predesigned coupons.