ToutApp, an email intelligence company launched from 500 Startups has rolled out new features that let users track their emails from within Salesforce. ToutApp customers are able to see who viewed their emails, when they were viewed, where they were viewed, what the recipient clicked on, and how long they read the email.

Is email part of your marketing strategy? Of course it is. But are you using the right trigger words? We all get a ton of email each day, but only open messages that get our attention from the inbox. So what are those special trigger words? Here's an infographic from www.boomeranggmail.com

Contactually, a 500 Startups-backed company has launched an easy-to-use CRM solution for email users. The application works with any IMAP-connected account, including Gmail, Google Apps, Yahoo, AOL and others. Plans to support both POP3 and Microsoft Exchange in the near future have been discussed.

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