Although it can often be fluid, maintaining a relationship with your customers can also sometimes get very complicated. For example, if you only have a few employees trying to deal with a growing number of customers, how are you supposed to keep track of all the dialogue and that’s exchanged? Or what those same customers are saying about you online? Or even something as simple as how much money they still owe on their account?
SAN FRANCISCO, April 11, 2011 /PRNewswire/ -- Heroku, the leading Ruby platform as a service (PaaS), today announced it is extending its partner ecosystem to accelerate the availability of top, highly qualified technical expertise and resources to the exploding number of businesses choosing Heroku's Ruby cloud application platform. The Heroku Partner Program is designed to help systems integrators, consultants, and design firms that are using Heroku to meet growing client demand for full-featured and scalable web, mobile, and social applications. Over fifty technology businesses are participating in the program, including global systems integrator Accenture and top agile development firm Pivotal Labs.
According to a study by Zinnov Management Consulting Pvt. Ltd., the total market of cloud computing in India stands at $110 million today and is expected to reach a figure of about $1,084 million by 2015.
The study, titled ‘Cloud Computing in India: Opportunities and Way Forward’, also highlighted that in the cloud computing market in India, Software-as-a-Service (SaaS) has witnessed the most rapid uptake until now. As components of the overall cloud market, SaaS in India is likely to reach a mark of $650 million by 2015, while Platform-as-a-Service (PaaS) and Infrastructure-as-a-Service (IaaS) markets cumulatively would touch $434 million each by then.
What's more, the blind fervor is gone, replaced by healthy skepticism and active grappling with the frustratingly complex issues that need solving before CIOs will feel comfortable signing up with software-as-a-service, platform-as-a-service or infrastructure-as-a-service vendors. Many see the potential benefits of at least one of these cloud-based services for their organizations, but they need vendors to clear a number of hurdles before they will seriously consider adopting services-based IT.

