Meltwater Buzz is a social media brand management software solution that allows brands to listen to the social buzz on their company, engage with those individuals, and connect with their market through customized social marketing. The Buzz product is one of many products by the Meltwater Group. Founded as a Software-as-a-Service (SaaS) company in 2001 in Oslo, Norway, the Meltwater Group began with the success of Meltwater News, online media monitoring software. The Meltwater Group is now headquartered in San Francisco, CA and offers software solutions in social media monitoring, media contact databases and PR distribution, and search engine marketing in addition to its flagship online media monitoring solution.
Business Intelligence and data software companies Indicee and Pervasive have teamed up to launch a dashboard that will track Twitter activity during the All About the Cloud today through Thursday, May 10. The dashboard shows real-time tweet velocity, thanks to Indicee's streaming capabilities, and traditional Twitter analytics with a Pervasive connector.
While it’s generally accepted that one shouldn’t discuss politics or religion in polite society, this morning on the way into work, I heard a segment on NPR’s Morning Edition that caused me to ponder social media in the election. Believe me when I say, that this is a big deal too, especially before I’ve had my morning cup of Joe!
The segment, on how social media is NOT dominating this election, grabbed my attention when it indicated that “Social media… has been relatively little used by average voters and average citizens.” What? Tell that to my Facebook friends, because they have obviously not been privy to that information. I am already considering a personal Facebook blackout until this election is over. I suppose I should be clearer though. What the piece was indicating, was that as a society, we are not looking at social media for election coverage and news.
Who's stories are getting the most attention on Twitter? This infographic details the most viral news sources on Twitter and Facebook.
are the ones that work.
Here are my favorites, and why they work so well.
1. Share personal stories about your life with complete strangers.
You can't just talk about authenticity; you have to reveal it. This is the only way you will build a fan base for your blog or social media pages. This is your reality show. Sure, you can be shocking and over the top, which is entertaining. But unless your name is Fred and your audience is little kids, my recommendation is to just use some social media wizardy and pull back the curtain.
1) Link to inactive social networking accounts: So there’s a prospect, interested enough to check out your Linkedin profile. They click on your Twitter link thinking “Cool, I spend more time there anyway” then they discover your account either has zero tweets or the last time you tweeted was back in late 2009. I’ve seen this with inactive blogs and even websites. Please go back and update or report to the Principals office folks. Inexcusable!
2) Dancing the “Linkedin two step”. This is when you
If you are tired of getting emails telling you that you have a new follower on Twitter and yet you want to know who you should or shouldn’t follow back, here is a quick tip.
A friend of mine called me up earlier today and said “Can you tell me about this hashtag thing? I really need to understand it for my business, and havenrsquo;t a clue where to start.” Rather than keeping the information between “just the two of us,” I decided to write a quick post and show you just what hashtags are capable of doing.
Recently, July 29th, Brian Hopkins (@practicingEA) a principal analyst with Forrester Research hosted a Tweet Jam (hash tag #forrtttj) based around these 10 hot technology topics, identified from a previous survey.
