One of the biggest misconceptions in the software world is that support is training but that is false. It is important to understand the difference between both in order to improve the retention & adoption rate of your SaaS app. Support typically REACTS to customer needs and is disruptive to customer productivity. Training proactively ANTICIPATES customers’ needs to reduce reactive support and increases customer productivity.

About a couple of months ago I was part of a webinar called “Increasing Adoption & Retention of your SaaS App” and what rang true then still rings true now. Customer Retention is one of the most powerful indicator of a company’s success.

DreamSimplicity & KeyStone OnDemand present:

Increasing Adoption & Retention of SaaS/Cloud Apps

Effective strategies to transform passive users into loyal power users.