At AppDirect, our goal is to make your life as a business owner as easy as possible at the lowest cost available. We take good care to provide solutions for your entire business, from launching your website to setting up your presentation for a conference to managing your team. We want your experience on AppDirect to be smooth and we always work at improving it by testing new features frequently.
So you've heard all about the benefits of segmentation and filters in Google Analytics, and most likely tested them out, but do you often find yourself asking: which one should I use in this particular situation? Although advanced segments and filters function in similar ways, there are a few key differences to note before using either one for your profile or report.

