The telephone is your lifeline to sales.

Technology comes and goes but the phone will likely be your lifeline to revenue for decades to come. If the phone is one of our primary modes of engaging the marketplace, why do so many sales professionals perform so poorly on this stage?

Selling is about connecting and engaging with the other party. Your sales quota may be stressful, but there’s rarely gain in exposing that to your prospect.

Read more at 

http://www.soldlab.com/ten-reasons-salespeople-fail/

 
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