Act-On

Thales, enwisen, Computer Guidance Corporation, swiftknowledge, Sonoa, Appfolio, BreakingPoint, drillinginfo, Broadvision, AssociatedBank, Liberty Tax Service, Ace Metrix

Act-On Software, Inc. is an innovative provider of integrated web marketing services for businesses of all sizes. Whether you are a small business looking for a do-it-yourself e-mail and web marketing service, or a larger enterprise that needs the greater sophistication of their demand generation, lead qualification, website tracking and event management capabilities, you will find the Act-On service to be easy to use, with a rich feature set at a fraction of the cost of competitive systems.

The Act-On Marketing Service is available in two different editions, so you can get exactly what you need for your business.

The Professional Edition is a great starter solution, with a nice mix of capabilities to get you going. Why pay for more advanced capabilities till you really need them? Pricing starts at $ 14.95 per month.

The Enterprise Edition is a complete demand generation and lead management solution. It integrates with your existing marketing and sales systems such as WebEx and Salesforce.com. Also, you get telephone access to our support staff during normal business hours. Pricing starts at $ 500 per month.

• Demand Generation
• Lead Nurturing
• Qualification & Scoring
• Content Syndication
• WebEx Integration
• Salesforce Integration

The Act-On Marketing Service comes with an integrated set of inbound and outbound marketing tools that work together seamlessly to enable you to do all of the above things and more. If your marketing and sales departments use WebEx and/or Salesforce.com, Act-On integrates with both of them, so you can be sure that you are getting the most out of your existing infrastructure investments.

The phenomenal success of companies like WebEx is testament to the importance of webinars. The Act-On Marketing Service is unique in the way it integrates webinars into the overall online marketing process.

Act-On enables you to close the loop with webinars. On the front end, you can set up automated promotion and reminder programs to maximize attendance. On the back end, you can include webinar attendance and participation data for prospect scoring and in behavioral segments for follow-up.

The rapid emergence of social media channels like Twitter, Facebook and LinkedIn has many marketers worried about being left behind. Act-On's integrated platform de-mystifies these new technologies by placing them appropriately in the larger marketing context.

Thus, Act-On lets you treat Twitter as an additional channel, alongside e-mail and web ads, for invitations to your new event or webinar. Act-On's unified reporting lets you see whether Twitter is more effective than Google ads in driving traffic to your event.

Act-On Software, Inc. is an innovative provider of integrated online marketing services for the Fortune 5,000,000. The Act-On founding engineering team is pretty much the founding engineering team of Responsys, the long-time leading provider of enterprise online marketing solutions for high-end retailers.

With a decade of experience in building and running high traffic SaaS platforms, and with feedback from over a thousand customers during this period, we set out to develop a new generation of marketing automation software aimed at the needs of the millions of smaller marketing teams looking for integrated solutions. Their vision and our track record enabled us to get the backing of Cisco.

Whether you are a marketing professional looking for a do-it-yourself e-mail and web marketing service, or a team that needs the greater sophistication of our demand generation, lead qualification, website tracking and event management capabilities, you will find the Act-On service to be easy to use, with a rich feature set at a fraction of the cost of competitive systems.

Act-On Software Inc., ActonSoftware, WebEx Integration, Content Syndication, DemandGeneration, Salesforce Integration